Medium: To increase trust in the press, let’s look at the good experiences people have with journalists

by Kevin Loker

How do Americans feel after interacting with journalists? How do they feel about the accuracy and fairness of the reporting that comes as a result, and how might it affect people’s overall feelings of trust in the news media?

We at the American Press Institute decided to ask those questions — among many others — in a new study by our Media Insight Project partnership. We conducted twin surveys — one of the U.S. adults and one of journalists — that looked at what the public and the press understand about each other.

One of the many issues we explored was how Americans’ actual interactions with journalists affect the people-press relationship.

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